Good Feet — Business Profile Performance

At a glance

Business Profile interactions over time

Calls, direction requests and website clicks — the things a person does after finding the profile. This is the number that reflects demand.

People who viewed the profile

How often the profile was shown on Google Search or Maps. Shown on its own axis, not beside interactions: views run roughly fifteen times higher, and a shared scale would invent a relationship the data does not contain.

Interaction rate

Interactions as a share of views — whether being seen is turning into anything. It falls when views grow without interactions following.

Table view

How people discovered you

Which Google surface showed the profile, and on what device.

Search — mobile Search — desktop Maps
Platform and device breakdown

    Maps is drawn as one series because desktop Maps is about 1% of views. A fourth colour could not pass the colour-blind separation checks in both light and dark, so the exact figure is listed above instead of being given a hue it would fail.

    What people did

    The mix matters more than the total. Direction requests come from people ready to visit; website clicks from people still researching.

    Website clicks Direction requests Calls

    Stores compared

    Website clicks Direction requests Calls
    Table view

    What this report does not cover

    Stated rather than estimated. A number that is not here is absent on purpose.

    Messaging

    BUSINESS_CONVERSATIONS reads zero across all 18 profiles for the whole period, because messaging is not enabled on them. That is a channel switched off, not an absence of demand.

    Bookings and food

    Reserve with Google, food orders and menu clicks are zero by definition for this business and are omitted rather than charted flat.

    Search terms

    Google publishes the keywords people searched only by month, on a separate endpoint, and suppresses low-volume terms behind a threshold. Not collected yet.

    The last few days

    Business Profile publishes impressions before interactions, so the newest days arrive with views but no clicks. Everything here stops at the last fully settled day rather than showing a fall that has not happened.

    Market-level impressions

    Impressions are deduplicated per person per day PER STORE. Totals across several stores in one market therefore count a person twice if they saw two profiles. Store figures are exact; any total spanning stores is an upper bound.

    Source: Google Business Profile Performance API via BigQuery psychic-expanse-491921-i0.gbp. Rebuilt nightly.